The Alexander Wang H&M collaboration is number 10 in a line of annual collaborations between the Swedish high street retailer and fashion designers. It was officially announced during the Coachella festival and is scheduled to hit the retail floor November 6th.

The success between the different collabs varied considerably. While the Margiela collaboration from 2012 was disappointing, last years Isabel Marant H&M collaboration was a big hit. It helped to boost H&M’s revenues for November and was worn by “testimonials” like Victoria, the Swedish crown Princess, and Emmanuelle Alt, Editor in Chief of Vogue Paris.

Emmanuelle Alt, Editor in Chief of Vogue Paris, wearing a H&M Isabel Marant blazer during Milan fashion week, photo@http://www.southmoltonststyle.com

Crown Princess Victoria of Sweden wearing an Isabel Marant for H&M beaded jacket, photo@http://www.graziadaily.co.uk

At the moment Alexander Wang is working on his own label Alexander Wang and the more affordable second line T by Alexander Wang in New York. Since fall 2013 he is creative director at Balenciaga. Its very likely that the H&M collaboration won’t include lots of new items but feature more or less reproductions of his best sellers and basics from T by Alexander Wang. Let’s see whether it will be on the successful or disappointing side in the collaboration history?